This chapter is basically an extension of the previous chapter.  It begins by talking about books, and how U.S. publishers used to be able to freely copy the works of British authors without paying anything.  He argues that the internet now with the ability to infinitely copy the words of anyone will overthrow copyright laws.  It is suggested that in the future authors can sell access to themselves or for personalizations instead of paying the author for his actual work.

The chapter also talks about the movie industry and how piracy is becoming a very large problem there.  In 2006 the movie industry lost 6.1 billion dollars to piracy, a number that I am sure is much, much higher today.  In 2005 box office revenues in move theaters had dropped to their lowest levels since 1997.  2007 was the first year that movie sales would decline in the United States.  More and more movies are becoming available online the day that they are released, so people don’t need to go spend the money to go to a theater.  

The television industry is suffering as well, with less and less TV dramas and more online access and behind the scenes things online.  Another industry losing revenue is the radio.  Teenagers have historically been the most devoted radio listeners and now fewer and fewer numbers of teenagers are listening to the radio because they all have their music on their ipods and computers.  

Newspapers and magazines are also greatly suffering from all of the advertising and free information that is on the internet.  Many newspapers and magazines from all over the country are having to cut hundreds of employees and shrink the physical size of their product.  Advertisers are switching to online media because they feel they will have a larger audience.  The biggest question is where we will get all our our news if the real journalists who work for printed physical magazines and newspapers are out of jobs and the news only exists online.  Mass media is turning completely viral and leaving the physical and the money situation just isn’t going to be the same, the money won’t be there anymore.  

Keen, A. (2007). The cult of the amateur: How today’s internet is killing our culture. (pp. 114-140). New York: Doubleday Broadway Publishing Group.

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